How much should I charge as an Influencer in Nigeria? Now this is one topic that causes more confusion, arguments, and misinformation than almost anything…
Something very interesting is happening quietly inside Nigeria’s business space right now. Did you notice brands are no longer depending entirely on third-party influencers or…
For the past, let’s say decade, Nigerian brands owners believed the formula was simple: Find the biggest celebrity possible. Pay them millions. Watch sales explode….
Let’s be honest. Social media platforms are not paying most Nigerian creators enough for the attention they generate online. Millions of views, constant engagement, trending…